John Frieda Violet Crush Intensive Purple Shampoo
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Knock out stubborn, brassy tones in just one use for a cooler, brighter blonde colour with the ultra-violet pigmented intensive purple shampoo.
With crushed violet and blue pigments, this rich intensive formula reduces both yellow and orange tones to keep blonde looking cooler and brighter. Safe for use on natural, colour treated, platinum blonde, and lightened brunette hair. Peroxide-free and ammonia-free formula.
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John Frieda Violet Crush Intensive Purple Shampoo (Available at Clicks stores – 250ml size RSP R115,95)
Knock out stubborn, brassy tones in just one use for a cooler, brighter blonde colour with the ultra-violet pigmented intensive purple shampoo.
With crushed violet and blue pigments, this rich intensive formula reduces both yellow and orange tones to keep blonde looking cooler and brighter. Safe for use on natural, colour treated, platinum blonde, and lightened brunette hair. Peroxide-free and ammonia-free formula.





Kate K. –
I loved this product. It left my hair feeling so soft. It removed the bronze tones from my hair and really brought out the natural blonde in my hair. 100% buying it on my next toiletry shop.
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Ahnika W. –
The John Frieda purple shampoo has an amazing fragrance that kept me hair looking and feeling great ! It neutralized the uneven tones to blend in very nicely and had an awesome shine that made my hair look so healthy.A reccomended product.
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Chante R. –
I loved this Shampoo & Conditioner, amazing smell , made my hair so soft, and took away the yellow tones, I would def reccommend this and continue using this products
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Dante’ V. –
Totally involve with the John Frieda Violet Crush shampoo and conditioner. Being blond I always have pretty dry hair with all of the bleach and products we use to keep our hair a pretty colour. Since using John Frieda, my hair colour is controlled, my hair is not dry any more which is amazing. My hair smells and feels fantastic. This is definitely a product that I will keep on using. xxx
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Kaye-Leigh S. –
I have tried a lot of products to maintain my hair in the interim of going to the salon. this was by far my favorite product. my hair felt silky and smooth and the two products together were so well combined! my hair is shiny and feels super healthy and vibrant. I would highly recommend using the Violet crush shampoo and conditioner!
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Chantel M. –
I love it so much! It washed my hair without feeling dry and coarse. The end result was perfect and really did lift the yellow tones. I would definitely recommend it. On my to buy some more!
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Annemarié S. –
The shampoo smells great. It is very purple and over-toned some of my platinum strands. Its not really that drying like other purple shampoos. I don’t like the fact that it has sulphates.
If you have a lot of yellow in your hair, this shampoo is for you.
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Monique M. –
!!The shampoo smells amazing and makes your hair feel like silky smooth, but unfortunely it is not the best for removing brassy tones compared to other products. Lots of love.
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Dannielle C. –
My mood depends on how good my hair looks!
Thanks to John Frieda’s Violet Crush Intensive Purple Shampoo & Conditioner
I now have brighter blonde tones!
This product definitely keeps me a little sane 😅
I’m still in the process of going blonde and it’s definitely a mission to reach my goal since my hair was really dark to begin with…but having this product definitely makes the stages easier.
Sooo happy with the results ✨
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Monique M. –
The shampoo smells amazing and makes your hair feel like silky smooth. Unfortunely it is not the best for removing brassy tones compared to other products. Lots of love.x
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Zuleiga A. –
Violet crush purple shampoo feels smooth and smells great it made my hair shiny and bright its the first time i love my blonde hair thank you ruby box
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