We sent the John Frieda® Luxurious Volume shampoo & conditioner to a group of rubies and bloggers who had fine/limp hair and we’ve got the feedback and reviews! (Competition winner revealed further below)


Click here to read all the reviews and see below for the feedback from the test group:

  • 95% said they would recommend John Frieda® Luxurious Volume shampoo & conditioner to family and friends
  • 93% said they felt more confident after using John Frieda® Luxurious Volume shampoo & conditioner
  • 91% said they saw a difference after the first use of John Frieda® Luxurious Volume shampoo & conditioner
  • 86% said they would switch from their current hair care brand to John Frieda® Luxurious Volume


The bloggers we sent to also had great feedback and results:


Claudell from the vlog "Coasting with Claudell" shows us how she uses the products in this video.

Screen Shot 2018-09-12 at 7.31.55 AM


Sheena D from the blog "Pot Of Gold" shares her full blog review here and below shows us her hair routine using the Luxurious volume range.


Ashveena from the blog "The Brown Eyed Ash" shares her full blog review here, and below shows us how she uses the Luxurious Volume range:

View this post on Instagram

A young GRWM ft. my new favourite duo, the @johnfriedasouthafrica Luxurious Volume Shampoo and conditioner ? ??‍♀️ ° ° ° It seems like only yesterday I received my package and it's been a truly revolutionary journey, I mean the results speak for itself right? ° ° ° Touchable fullness was promised and in just a few weeks this duo lived up to it's claims. My hair is softer, shinier and sleeker with #volumefordays ????? ° ° ° If you haven't given it a shot and still need MORE convincing, check out my blog later where I'll be serving the tea on the @johnfriedasouthafrica Luxurious Volume range. #LUXURIOUSVOLUME #turnupthevolume #johnfriedasa #johnfrieda #rubybox @rubybox_beauty ° ° Hair dryer: @babylissuk . Straightener: @remingtonuk . Make up: @glamoresa

A post shared by Ashveena Singh (@the_brown_eyed_ash) on



We had a competition a few weeks ago where one rubybox member could win a 1 year supply of John Frieda® hair products by answering a question about the new ingredient in the range which creates hi-impact and long-lasting volume.

The answer was “Caffeine” and our lucky rubybox member winner is…..


Congratulations! We will be in touch via email with a few hair questions so that your personalised product hamper can be packed specially for you!