Where they’ve come from
In 1959, in the attic of his family home in the heart of La Gacilly France, Yves Rocher created his first plant-based beauty products.
Founded on the treasures of the botanical world and its infinite potential he developed a range of skincare with the concept of making beauty accessible to all women. Always guided by one conviction, that women worldwide have the right to beauty, he made a rule to provide top-quality products at low costs.
Where they’re going
In order to guarantee the quality of all products, Yves Rocher has chosen to master every aspect of its operations, agriculture, botanical research, developing innovative active ingredients and formulas, manufacturing and shipping and distributing around the world.
With much passion and patience, the Yves Rocher brand has continued to build bonds of respect and loyalty by devotedly following its own rule for the past 50 years.