John Frieda
In-Shower Colour Treatment Range
OVERALL RATING
AVAILABLE FOR PURCHASE AT CLICKS PHARMACIES Brilliant Brunette Visibly Brighter In-Shower Lightening Treatment - R155 - 34ml

It’s time to give Brunettes their time in the sun. Brighten up your brown hair with this illuminating 5 minute in-shower hair lightener treatment from the John Frieda Brilliant Brunette range. It allows for a more radiant, sun-kissed shade. The innovative dual tube design used in this hair product cleverly keeps the lightening ingredients separate until ready to be used, to help you achieve the brunette hair colour that you want. Use this Visibly Brighter In-Shower Lightening Treatment to lighten dark roots and brighten all over colour, for a sun-kissed glow that lasts all year round. Suitable for use with highlighted, colour-treated and natural brown hair colours. The modern product dispenser is designed to negate the need for messy mixing or the use of gloves, allowing women a speedy and fuss-free solution to their hair colour requirements.

Brilliant Brunette Visibly Deeper Colour Deepening Treatment- R155 - 34ml

This new treatment is truly ahead of it's time and works to enhance the colour of each and every individual brunette shade. Now you can deepen your brunette colour instantly with this Visibly Deeper Colour Deepening In-Shower Treatment from the Brilliant Brunette range. Once a week, replace your normal conditioner with this colour depositing treatment in order to achieve the brunette hair colour you want. A solution which restores colour evenness to dark brown hair, developing a richer, more intense colour. The unique blend of cool tones and hair smoothing technology evens out faded colour, and leaves your brown hair colour looking deeper, darker, richer and highly reflective for added shine. Safe for use on natural or colour-treated brunette hair and for use on highlights & lowlights.

Sheer Blonde Go Blonder In-Shower Lightening Treatment - R155 - 34ml

Instantly lighten your blonde hair by a shade for an instant pick me up of your blonde with this illuminating 5 minute in-shower treatment. Whether you have natural blonde hair or colour-treated hair, after just 5 minutes, this Sheer Blonde hair lightener product works to lighten dark roots and brighten all over colour, for an instant colour boost. Note: This is an in-shower treatment. Dispense treatment in 2-3 handfuls and lather into wet hair. Use the entire tube. No need for gloves. Leave on for 5 minutes before rinsing. (For coarse hair, leave on 7-8 minutes before rinsing.) Follow with your preferred John Frieda Shampoo and Conditioner and style as desired.

RUBIES RAVES

OVERALL RATING
 
  • Dalean
    John Frieda - 4 Apr 2017
    Amaizing product, still using on my hair. will most def by this product.
  • Fagma
    Not for me - 1 Apr 2017
    Used the brilliant brunette visibily darker. Easy to use I could see a slight difference in my hair colour but it did absolutly nothing for my grey hairs. I would rather buy an actual hair dye than this product
  • Jawaihil
    Good Product - 1 Apr 2017
    I received the visibly brighter brunette from a friend. Supper easy to use and could defnitly see a difference plus my hair was much shinier
  • Brenda
    Inshower colour treatment - 31 Jan 2017
    I recieved my blonde inshower colour, and tried it, my roots is much lighter, and my highlights are a vibrant light colour. My hair is nice and soft, and smells great. I thought that my hair would be dry and grassy but just the oppisite. Already told my friends about the product.
  • RAMONA
    Brilliant Brunette Visibly Deeper Colour Deepening Treatment - 19 Jan 2017
    I received this to try and it has not only made my colored hair look lush and rich it also improved the feel of my hair. Really great!
  • Joande
    John Frieda Go Blonder - 19 Jan 2017
    I love the John Frieda products, but unfortunately, this product did not do much to lighten my roots. Smells really nice, though.
  • Thea
    Not impressed - 17 Jan 2017
    Wasn't impressed, after rinsing, conditioning and drying, I didn't see a difference at all. My hair was actually very dry.
  • Thandazile Zama
    Treatment - 13 Jan 2017
    I used it on my natural hair I must say I am impressed it left my hair soft and silky
  • Monique
    Didn't work - 22 Nov 2016
    I got the Brilliant Brunette Visibly Brighter In-Shower Lightening Treatment as part of the campaign.

    I followed the instructions and looked forward to Brighter, lighter hair. But after drying my hair, I found no change. Was quite disappointed
  • Insaaf
    Im so lucky - 8 Nov 2016
    I am supper excited to try this out. I got an email yesterday that im going to receive a sample pack for a friend and I.
    Wow!!
    I told my friend too. She's super excited!
    Looking fwd to it
    Thank you rubilacious people!

    You made our day
  • Kale
    Brunette - for the win! - 7 Nov 2016
    I got the brunette one to test out and I love it. It smells so premium and it made my hair feel great. I have only used it for one wash so far and I can see that it has coated my roots very nicely. I am a fan.
  • Nicolene
    Visibly Brighter - 31 Oct 2016
    Loved the product! Gave my hair a sun kissed look which is great for summer!
  • Amina
    Not for me - 26 Oct 2016
    I was very disappointing that this product did not change my hair color. It smells really nice though.
  • Mbalenhle
    John Frieda - 26 Oct 2016
    so i tried this on my weave and i am not sure if its suppose to be dry or did not follow instructions well, i ended up using my regular products that i use on my weaves for it to be normal again.

    i will try again and see how it goes , so far i am not that happy.
  • Carmen
    Impressed - 25 Oct 2016
    I was impressed by the product. Left my hair silky smooth. I tested the visibly deeper brunette. It enhanced my natural brown with still showing the shades of auburn. It didn't cover the grey. Can be used on colour treated hair. It contains more than one application. Highly recommend.
  • Elle
    Really works! - 24 Oct 2016
    I tried out this product - Thank you rubybox ; ) and I must be honest I loved it.

    I have been going for treatments nearly every month as I like to experiment with my hair and generally change my colour as the first thing I do if I need to celebrate.

    Now I don't need to go to the salon anymore - I can do this from home!!!! Let the celebration begin!

    People at work even commented and asked if I had gotten my hair done by a professional… I said yes ; )

    Thank you John Frieda and thank you Rubybox… I am in LOVE and you now have a new customer!
  • Catherine
    Beautiful Blonde! - 24 Oct 2016
    I was ecstatic to see that my highlights have been brightened beautifully, I can skip my next hair salon appointment!

    My hair is naturally dark, but highlighted very light blonde, so I am always afraid of lightening products turning my hair copper, so when I was done with the Blonde Treatment, I jumped out the shower to immediately check, and no orange, yay!
    I did a conditioning masque to moisturise my hair, and then after blowdrying it was so shiny, with such a great lift in the brightness of my highlights.
    Thanks Rubies! xxx
  • Jermaine
    Best of both worlds - 24 Oct 2016
    FANtastic product!
    My very first time making use of any John Frieda product and it being a COLOUR product made me somehow sceptic at first, having natural dry hair.
    I normally only settle for one brand when it comes to colour because I try to avoid products containing too much peroxide, leaving my hair even more dry and brittle. Then, I tried the Brilliant Brunette Colour Deepening Treatment and I was stunned by how instantly it took effect. One just really needs to be quick in applying it to avoid staining of hands, otherwise great colour and being a treatment at the same time, left my hair feeling soft and smooth.
    Definitely worth a try but when considering the retail price, I won't buy it myself 'cause this product requires continual usage as it wash out very quick as well.
  • Helena
    LOVE LOVE LOVE IT - 20 Oct 2016
    Firstly this smell is incredible! Loved it.
    The product was easy to use and left no marks on my hands or back. I was about 2 months behind in roots colour at my salon so the first time I send this product it only made a slight change, but once i went to the salon and then used this two weeks before my next appointment it really made the difference. My hair was super shiny and looked healthy. Will definitely make sure I always have one at home. Thanks rubybox and John Frieda xxx
  • Karen
    Beautiful product! - 19 Oct 2016
    I was one of the lucky Rubies to receive the John Frieda In-Shower Treatment Range. I tried the Brilliant Brunette, the product smelled awesome and left my hair feeling soft and manageable and looking super glossy!
    Thank you RubyBox for giving me the opportunity to try this excellent product. I will be adding this to my shopping cart going forward :)
    Karen:)
  • Karin
    John Frieda - 19 Oct 2016
    I regularly colour my hair and found that using the John Frieda Brighter Brunette makes a huge difference. Extra shine and colour in a short time. Love it...
  • Marlene
    John Frieda - Brilliant Brunette Visibly Brighter - 19 Oct 2016
    Thank you for my Ruby box was pleasantly suprised. I must say I was not very impressed with the product the peroxide smell was very overwelming and it did not make any difference to my hair.
  • nicole
    in shower treatment - 18 Oct 2016
    I have tried and tested the in shower colour treatment. Its really easy to apply. Although the ammonia smell is a bit overwhelming at first, but don't be concerned. Remember to wash your hands after applying. It left my hair soft and gave my brunette hair extra shine . If you have extra long/thick hair you might have to use 2 boxes at once to cover all your hair and to get the best colour treatment. I would definitely purchase it again and will be recommending it to all my girlfriends!
  • Nicole
    John Frieda Visibly Deeper Brunette - 18 Oct 2016
    Absolutely delighted in this product!! It left my hair feeling softer, with a shine like never before!! The fragrance it added to my hair is an amazing extra!!! I shared the Sheer Blonde and Brilliant Brunette colors with two of my BFF's, who were both entirely satisfied and loved me even more!! Excellent results in minutes, without a mess of color staining your hands and clothes-YES!!! Best hair color product iv'e used by far! and i constantly color my hair because of grey's that i struggle with...I'M STICKING TO JOHN FRIEDA!!!!
  • Amelia
    John Frieda In-Shower Treatment - 17 Oct 2016
    I received my package of John-Frieda products two weeks ago, but only used it last week. I used the Visibly
    Deeper in-shower treatment...It was amazing! I love the convenience of how quick it works, so you can apply it quickly and within 5-10 minutes you have beautiful shiny and a shade darker hair. The smell is fantastic and the feel of the product on your hair is similar to a conditioner, leaving your hair soft and nourished. I will definitely purchase it again in the near future.
  • Adalaide
    Colour For the Modern Woman with no time - 17 Oct 2016
    I've tried this product and was pleasantly surprised about how quick it took to my hair. Being a brunette hair colour usually requires 30-40 minutes to actually take on my hair. Brilliantly this worked in a few minutes IN THE SHOWER.

    I would recommend this to anyone with little time who needs a fresh splash of colour in a flash.
  • Kelly
    Good product - 17 Oct 2016
    This is a very good product and you can see results from the 1st wash, however I think it will take a few washes to actually see best results. Def an awesome product to use in between colours to help maintain colour
  • Tracy
    Not too impressed - 17 Oct 2016
    Unfortunately this product did not work for my hair. It did not change the colour of my hair at all and left my hair dry and course.
  • Chane
    Brilliant Brunette Visibly Deeper - 17 Oct 2016
    Firstly I want to say thank you for sending me the testers.
    I have tried this product and it is absolutely amazing. It made my hair very soft the colour was awesome and its not messy at all which I enjoyed. I will definitely recommend and get me some more.
    xxx Chane Daniels
  • Lauren
    a little let down - 14 Oct 2016
    Ok so I waited a bit before posting my review so here it goes: about 3-4 weeks prior to receiving my ruby-box, i had highlights done on my hair. So i was super amped when I saw the visibly lighter treatment in my pack. I had wanted my darker roots at least a shade lighter so as to make my hair look just alil more natural (mind you, I have "colored" hair, met daai kink). So I wake up early on a Saturday morning and get ready to be dazzled. The application was super easy, although the peroxide made my eyes tear. I didn't expect it to be sooooo strong. After rinsing, conditioning and drying, there was almost no difference at all. My hair in fact was super dry and split. I had to take scissors to my hair. :( Super super disappointed. However, I wont diss the range. after my hair heals and I go back to brown, I'll try the Visibly deeper treatment and give my second opinion.
  • Zoe
    John Frieda - 14 Oct 2016
    I was really excited to try this new product as I have been wanting to dye my hair a few shades lighter. It was really easy to use and smelt great. My hair is dark brown with blonde streaks on whole head so I used the John Frieda Sheer Blond in hope for a alot more lighter difference than I would have if I went with the darker shades. I even kept it in my hair for just over double the time and unfortunately I did not see much of a difference to buy this product again. I still however am a huge fan of many of John Fireda's products. Thank You RubyBox for allowing me to try this products. xxx
  • Angelique
    LOVE - 13 Oct 2016
    I love love love this product so much! It has completely changed how I feel about my hair color it is unreal. I wanted to get away from bleaching my hair and using harsh chemical dyes on it. I went to a salon, and in hindsight wasted a lot of money since I could have just used this if I had known sooner that it would blend my hair out so much better, and without the hassle of sitting in a chair making small talk for around four hours.
    You don't have to use dye to love your hair, and you don't have to use a dye to blend in bleached hair. This stuff has made me love my hair again, and it's made it incredibly soft at the same time.

    Check out my blog for the rest of the review..
    angeluniqueblog.wordpress.com
  • Jennifer
    John Frieda - 12 Oct 2016
    This product did lighten my hair color however it felt knotted and dry afterwards. Would not recommend this for Indian hair
  • Muslima
    Visibly drier - 10 Oct 2016
    Thank you rubybox for my product,I tried Visibly Deeper Treatment,it is extremely easy to apply and does not stain your hands,have a great smell also.After I washed it off my hair felt very drier then normally,when I blowdried my hair it was so dry and frizzy,and the colour was not very noticeable either,I personally would not buy this product again.NOT FOR ME.
  • Michelle
    John Frieda Brilliant Brunette Visibly Brighter - 10 Oct 2016
    Firstly I have to say that I haven't done many treatments or colouring on my hair before and I was a bit apprehensive that I would mess it up. Luckily it was really easy to apply, even for an amature like me. That being said I had expected it to make a bigger difference to the colour of my hair. It did lighten it slightly but not enough so that I would buy it in future. My hair was very shiny and soft after the treatment but I felt a bit let down.
  • Rasheeda
    Brilliant Brunette - 7 Oct 2016
    As the name suggests, this is a brilliant in home, in shower, quick effective colour treatment to deepen the shade of ones flat brown hair. Very good for colour treated hair as it helps like a touch up in between dyeing to counter fading. Well worth the price tag.
  • kaoli
    Brilliant Brunette Visibly Deeper Colour Deepening Treatment - 6 Oct 2016
    I cannot believe what a difference 5 minutes has made to my hair! I have gone from a mousy brown to a vibrant brilliant brown that shimmers with different shades of brown. It hs even inspired me to get a haircut, I am so ready for summer. I absolutely loved the convenience of the 5 minute in shower treatment; no preparation time, no messy hands or stained ears and no pungent smells normally associated with a colour treatment. 5 minutes left me with a colour that I love and I still have more than half a tube of treatment left so we can add value of money to the list of things I love about the Brilliant Brunette Visibly Deeper Colour Deepening Treatment. I will definitely recommend this product and buy it for myself.
    Thanks for giving me the opportunity to test this amazing product.
    K. Adams
  • Micaela
    John Friday in-shower treatment visibly deeper - 5 Oct 2016
    I was lucky enough to be chosen for this review and decided to try the brunette visibly deeper treatment. My hair is already pretty dark so it didn't do much in the way of darkening but it made it look shiny and not dull. It made my hair smell absolutely amazing and was so soft and shiny after. I will definitely keep using it and recommend it to my friends.
  • Léan
    A change is as good as a holiday! - 5 Oct 2016
    I was one of the lucky Rubies that were chosen to try the John Frieda In-Shower Colour Treatment Range and to review them.

    I was hesitant at first to try it, because my hair was professionally coloured about 2 weeks before I received the products from Rubybox.

    But... I tried the Brilliant Brunette Visibly Brighter treatment. And I was very impressed!

    Although there isn't really a change in colour, my hair definitely seems softer and brighter. Almost shinier.

    The one thing that almost ruined it for me is the extreme smell of peroxide after you opened the product. I really didn't like it. Luckily the product stays on for a maximum of 5 minutes, so you don't have to be afraid that the peroxide is going to do extreme damage to your hair.

    Would I buy the product? Yes. I usually only colour my hair every 12 to 16 weeks and this will be a great product to use for those in-between times.
  • Jasmine
    Brilliant brunette Visibly Deeper - 5 Oct 2016
    My hair is naturally very dark, nearly black, yet when it gets to shoulder length, it gets much lighter by itself, like an ombre effect. I have to dye my hair every 6 to 8 weeks to hide my grey hairs unfortunately, but then take the opportunity to darken everything so it looks more natural.

    When I was asked which one of the three options I would like to test, I jumped at the chance to review the Visibly Deeper. On the first try, it did not do much in way of colour, but it made my hair ultra soft and smelling great. I decided to give it one more go before I added my review, and I'm glad I did. Not only does my hair nearly all look the same colour, but the texture has improved. My ends don't look so dull and dry anymore and it feels so soft. The best thing about it is how easy it is to use. I don't get that harsh, overpowering chemical smell which is associated with normal box dyes, nor the skin discoloration around my hairline or the slight burning feeling. And it takes way less time! On my first try, I gave it five minutes to soak in, but the second time I left it on for ten minutes. It does not feel like you're colouring your hair at all, but feels more like a hair mask of sorts. Not all of my grey hair was dyed darker, but I didn't expect it would as the box stipulates that it's not for use on grey hair. Overall, I am still impressed because my hair looks and feels as if it was treated at a salon.
  • Nadine
    John Frieda In-Shower Brilliant Brunette Visibly Deeper Colour Treatment - 5 Oct 2016
    I tested the visibly deeper brunette in shower treatment, and firstly I was very impressed.It smells lovely, the treatment can be easily applied without gloves, and it doesnt stain your hands at all. my hair came out shiny and a few shades darker which is the look i wanted to go for! its affordable too, as it retails for R155 available from your nearest clicks or dischem and you can get a few uses out of the generous size of this bottle. For me, this is a great product for starting out and experimenting with hair colour also for those who need in between fill ups when it comes to hair colour and salon visits. For my full review see: http://nadineknowsbeauty.blogspot.co.za/2016/09/first-impressions-with-before-pictures.html
  • Mellisa
    John Frieda Visibly Deeper - 5 Oct 2016
    What a great product! At first I was a bit sceptical as there are so many products on the market, but this treatment was amazing! Not only did it really enhance my colour, but my hair was so soft and shiny.
    A great way to renew colour without having to use a hair dye.
    The price is worth it as you can get many uses out of one bottle, so I would definitely use this product.
  • Tina
    John Frieda - Visibly Brighter - 4 Oct 2016
    This was my first test box and i was quite excited to get testing. This product definitely works. My hair colour was definitely lighter and my hair did feel softer. I think it's an awesome product. I can't say I would rush out to buy it though as it is quite pricey.
  • Lauren
    Brilliant Brunette Deepening Treatment: Good results, easy to use, and great value for money - 4 Oct 2016
    I've really enjoyed using this product. It's so simple and easy to use, and from the first use I noticed a difference in the colour of my hair. It smells great and isn't harsh on my hair or scalp. Plus you don't need to use a huge amount to get results, meaning that it's also great value for money. I'd recommend it to any fellow Brunette!
  • Dalean
    Dohn Frieda - 4 Oct 2016
    I like the Brilliant Brunette Colour Deepening treatment i see a diffrence in my hair and makes my hair feel softer as well.
  • Monique
    Not for everyone - 3 Oct 2016
    This was my first box to test and I was quite excited to try it, however it was a bid of a let down. My hair feels very dry and looks even more dull than before. I think your hair needs to be a specific shade of brunette or blonde for it to work. My friend tried the brilliant brunette and it did't do anything for her either. Thank you for letting me test the product.
  • Nicole
    John Frieda - 3 Oct 2016
    I used the Visibly Brighter the product works well but unfortunately I had too much hair colour buildup so would be best on natural hair colour. It also removed the haircolour off my grey hairs which wasnt great.
  • Melissa
    GREAT PRODUCT - 3 Oct 2016
    Thank you for sending the products. What a great product. Loved the Go Blonder as it is convenient to use and saves me a trip to the salon :). Will definitely use this again
  • Jennifer
    Convenient, quick and effortless - 2 Oct 2016
    Thank you so much for sending me and my friends these wonderful product to test and give a review about. We all really saw a great difference after the use of the products. I am so over the moon with the Go Blonder product I can't wait to purchase more shortly:) I have been looking for a easy, convenient and quick way to lighten my hair without having to go to the hairdresser and sit around for hours to get the same effect John Friedas Go Blonder gives me. This product to work like a charm. I am so grateful to have tried it and found a new item for my monthly shopping list;) Thank you once again Ruby Box and John Frieda:)
  • Danielle
    Sheer Blonde Go Blonder In-Shower Lightening Treatment - 2 Oct 2016
    The box and the tube are both very fancy looking.
    My roots were definitely in need of some lightening up. I get a Brazilian treatment done every two months, but dyeing my hair shortens the life span of a Brazilian, so it’s been about 3 weeks since I last dyed my naturally dark blonde hair a light shade of blonde at the roots, and a blue colour from the mid lengths to the tips.
    I shampooed my hair first with a clarifying shampoo, and then applied the John Frieda treatment to my wet hair. I left it on for approximately 8 minutes. The peroxide smell is a bit much, but there is a hint of fragrance that’s pleasant. The treatment was foamier than I expected. I massaged the product into my roots and spread it to the ends. I also combed through my hair to try and spread the product more evenly. I wouldn’t suggest it though, as peroxide makes your hair more prone to breakage. I didn’t use gloves.
    After rinsing, my hair felt VERY dry, so I massaged a generous dollop of conditioner into my hair. I combed through again, and rinsed after 2 minutes.
    I left my hair to air dry for a bit then I used my hair dryer to get it all the way dry. I also applied a heat protecting product. My hair still felt a bit dry, but I could see that it was a little bit lighter and my roots looked so much better.
    I wash my hair every day, so the day after the initial application, I washed and conditioned again. My hair felt a bit softer and more like it normally does. There was a definite lightening that took place all over.
    The product is a bit pricey, and still contains peroxide which affects the Brazilian treatment that I get, so while I did kind of like this product and it made a slight difference and is less damaging than a 45 minute at home dyeing session, I would probably not buy this on my own. One vial is only supposed to be used once, and the box states that the product should not be used more than once a month. I’d rather buy a box of blonde hair dye for R60 that lightens properly and at least has a nice after treatment included.
  • Tasneem
    What a speedy fantastic way of brightening up your hair! - 1 Oct 2016
    I color my hair regularly, and always dread that it takes 45 minutes to an hour to do the process...this was by far the best experience ever with amazing results...I definitely recommend this. I'm a mom so my time becomes very limited. I didn't feel the 5minutes spent on the in showed colour treatment. My hair was really soft, shiny and the color blended so evenly. What I thought was impossible became possible. Great product!
  • Bianca
    Really Works!! - 1 Oct 2016
    I loved the Brunette Enhancer, you can see a shade difference in my hair! Def a good buy!!
  • Andalucia
    Brilliant Brunette Colour deepening product. - 29 Sep 2016
    As a blonde I tried a strand test. Very effective! Immediately lifts/darkens the hair. Glossy finish. Will recommend to all my friends and family!♡♡♡
  • Andalucia
    Blonde Shower Treatment JF - 29 Sep 2016

    Hi,

    The blonde did lift my colour only slightly.

    The in shower is not practical because of the fact that you have to apply to the roots only.

    Product ran out - could not do whole head.

    The white tube ran out before the yellow tube.

    The before photo shows my oily hair which presents darker.

    The after photo shows a lighter hue but it's also clean...

    I won't recommend it if you need to do dark roots.

    Kind regards
    Andalucia Kuželj
  • jade
    Brilliant Brunette Visibly Brighter In-Shower Lightening Treatment - 29 Sep 2016
    I was recently sent the Brilliant Brunette Visibly Brighter In-Shower Lightening Treatment. I was so excited to try this product as i generally love John Frieda's product and i have been wanting to try something new with my hair for a while.

    After using it as per the instructions, i shampoo'd and conditioned as per usual and even used a treatment for good measure (the product contains peroxide and im prone to dry hair and breakages).

    I noticed a very slight difference, so maybe it was one shade lighter as promised, however i was hoping for a bit of a more drastic change.

    This product can only be used once a month, so i will definitely repurchase and use this again as it also left my hair feeling very soft and smelling wonderful.

    My husband tried the Brilliant Brunette Visibly Deeper on his hair and also commented on a slight difference in colour but said his hair felt really wonderful and soft after using this.

    I would definitely recommend this to friends and family. Especially if they are looking for a slight change in colour and all over healthier hair.

    One again, well done John Frieda and Thank you Rubybox!

    xx
  • Kaajal
    John frieda - 28 Sep 2016
    Excellent. It softens the hair. The treatments help after you have coloured the hair
  • Rene
    John Frieda In Shower Colour Treatment Range,Sheer Blonde - 28 Sep 2016
    This is an innovative product but it had too little product for a full head of normal thickness.It was also very runny and did not lather so was rather difficult to apply evenly.In terms of value for money,the amount of product for the price was very little and it is not cost effective.However,the end results were a brightening of hair colour but only a little say by half a shade.It seemed to improve the condition of the hair quite well too.I think saving ones money for a salon head of highlights would be a better option than this product in terms of cost and a more noticable result.I personally wouldnot buy this.
  • Natalie
    Blonde here we go - 28 Sep 2016
    I used the blonde variant to lighten my dark blonde hair after winter. I lived the ease of use and the fact it was in shower use! I was a little disappointed as I expected more of a result, but that being said my hair has darkened quite a bit during winter. I will use again!
  • Megan
    John Frieda - visibly darker - 28 Sep 2016
    I love this product so much, from the packaging, to the scent, to the great results. The smell of this product is incredible, and the scent kept until I washed my hair again. I took a before and after picture, and the results are amazing. It was even and really visible. The only thing is I didn't condition afterwards, and my hair was quite dry. Overall I loved it and would definitely buy a bottle.

    Thanks Rubybox
  • Joy
    John Frieda In - Shower Colour Treatment - 28 Sep 2016
    Now that spring is here and Summer is on its way, its time to treat those luscious locks!
    Playing with hair colour can be scary - especially when using home treatment kits. But John frieda has created a new product that works fantastically.

    I am no stranger to dying my hair, i have done it all, from the hair salon to home dye kits and this John Frieda, In - Shower treatment is something worth trying. John frieda has two in-shower treatments that will lighten your hair up to one shade (perfect for blondes) and one formula that will darken your locks one or more shade (perfect for brunettes).


    The product: One deposits brown colour to make hair darker, and the other two have peroxide in them to lighten strands. The product is super easy to use, all you need to do is hop in the shower, wet the hair and apply the entire contents of the treatment. Simply mix the developer and the activator in your hands and spread the foamy mixture all over your hair. Leave in for 5 minutes and rinse. After apply a shampoo or conditioner.

    After, you will most defiantly see a result, roots and previous highlights will be lifted and looking brighter. Its a great product to use once a month to keep the hair looking alive, in-between waiting for your hair salon treatments. Its a great, castle free and affordable at home treatment. Which unlike other hair dyes can be done in jiffy and you done need a girl friend to help you either. It can all be done before work!

    To give the product a try, visit Clicks, with a retail price of R155.

    Its that easy.

  • Janine
    quite liked this product - 28 Sep 2016
    Love this product!i would definitely use it again. Although I was slightly disappointed that the tube was only a single treatment instead of being able to use it multiple times, I would definitely use it again!!
  • Safiya
    John Frieda Brilliant Brunette Visibly Brighter In-Shower Lightening Treatment - 27 Sep 2016
    Dying your hair DIY style can be quite a scary experience. Damage, breakage or even an undesirable hue can be serious concerns. The all new John Frieda In-Shower colour treatments make it much easier for those with a fear of DIY hair colour.

    I picked the Brilliant Brunette Visibly Brighter treatment. This treatment comes packaged into a nifty 34ml dual tube applicator. This was quite easy to apply to my wet hair, it went on smoothly and I used the entire tube. There was no pungent odour as associated with hair colour/hair treatments. I washed my hands thoroughly after the application as indicated on the box. I left the treatment on for approximately 7 minutes, two minutes more than the recommended time. My scalp is sensitive but this treatment did not burn and there were no unpleasant reactions. It was a pleasure to wash off. It is suggested to follow with Brilliant Brunette Visibly Brighter shampoo and/or conditioner but I used my normal shampoo and conditioner.

    I found that this treatment ever so slightly lightened my hair colour. However, my hair did feel soft, smooth and shiny. I will try this again but there is a caution as not to exceed more than one use per month. Overall this gets a thumbs up from me.
  • Heidi
    New John Frieda In-Shower Colour Treatment - Brilliant Brunette Visibly Deeper - 27 Sep 2016
    I am so happy with the result after using the new John Frieda In-Shower Colour Treatment. I opted for the Brilliant Brunette Visibly Deeper variant.

    I regularly visit my hair stylist and like to make dramatic changes, like recently cutting my long locks short, and going blonde from naturally dark brown hair. Then after a few months, I went a little more golden brown.
    But lately the stripy blonde bits became more obvious, and in stepped John Frieda...
    I was a bit cautious, so decided to use just a bit less than half the tube, and left the colour treatment on for 5 minutes.
    I have to say, it is THE easiest application ever, and I am so pleased with the outcome. The colour is more even and deeper.

    Even though the colouring achieved what I wanted, I was more impressed by how healthy and soft my hair felt afterwards.

    I am super impressed and will definitely make use of this range again.
  • fiona
    love it - 26 Sep 2016
    so happy with my new hair colour in between hair salon visits
  • Luisa
    John Frieda - go blonder - 26 Sep 2016
    I simply love this product! I have highlights in my hair already and was worried about how the colour would come out but it was even and golden. My hair hasn't felt this soft and silky in ages! Application was so easy and the results immediate! For R155 a bottle, this is definitely cheaper than going to the hairdresser and the result is amazing!
  • Elle
    Obsessed - 21 Sep 2016
    I am completely crazy about this brand and this product! I was a little skeptical at first and also worried it would change my colour completely, but that didn't happen and instead I was left with shiny, gorgeous hair! I am so so thrilled I found this product - sometimes I want a change and don't want to spend a fortune going to the salon to do so. From now on I will just buy a bottle of the in shower treatment and do a home spa. Great on the pocket and even better on the hair! Thank you JOHN FRIEDA!
  • Faheemah
    Jhon Frieda in shower lightening treatment - 14 Sep 2016
    In just one wash my hair was looking lighter and softer , before my roots were starting to show and after I used this ,it blended the blond tones and looked oh so natural , great for a instant lift , love it!
  • Renee
    sheer blonde go blonder inshower lightening treatment - 12 Sep 2016
    O wow this product us sure mind blowing and unreal.makes your hair shine bright like a diamond
  • Tamarin
    John Frieda - 19 Aug 2016
    Love the whole range. Makes everything so soft and smooth. Hair gets very dry sometimes and this range always makes it feel healthy again.
  • megan
    Yellow hair Be Gone - 27 Jul 2016
    Love John Frieda products, doesn't dry my hair out, gives it that pick me up boost that I need in-between salon appointments and it works instantly. Definitely a winner in my books
  • Mischka
    Best hair care! - 7 Jul 2016
    I recently put highlights in my hair and this product is amazing! it strengthens my hair and makes my hair feel smooth and sleek and it gives my hair such a radiant shine!!

John Frieda

Where they’ve come from

John Frieda® products are sold exclusively through Clicks Stores throughout South Africa and are available in the following types: The colour care range — Sheer Blonde® products, Brilliant Brunette® hair care; the Luxurious Volume product range, for gorgeous, full-bodied hair; the Full Repair range for more radiant and beautifully healthy-looking hair and the Frizz-Ease® range of products, to tame & smooth unruly hair.

John Frieda
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