Color Crave - Semi-Permanent Hair Color
Available exclusively at DisChem stores. R124.90 Paint on. Show off.

Clairol Color Crave semi-permanent color lets you flaunt your fearless with bright colors and bold results that last 15+ washes.

Blonde or brunette? All 6 shades are visible on any hair type, so your look isn’t limited by your locks.

The lighter your hair, the longer your wear.

Lasts up to +15 washes and with no color fade surprises, you’re free to rock the hottest color trends with confidence.

Shades Available: Scarlet, Indigo, Teal, Flamingo, Apricot, Orchid

Why We Love It:

● No Amonia. No Peroxide. No Parabens

● True tone formula for even, color-accurate fading that lasts up to 15+ washes

● Stylist brush for paint-on application

● No mix, direct dye formula

● No bleach required, but the lighter your hair the longer your wear


  • Azi
    Fearless - 15 Mar 2018
    I have been dragging changing my hair color but with Clairol color crave I don't mind. My friends are happy to try out their new colors as well
  • Moerieda
    color is visible - 15 Mar 2018
    the color i used was orchid and it was more visible than what i thought it would be on burnette hair. the process of applying was simple and convient. i would recommend this to anyone that wants to experiment with colur without the periment commitment.
  • Moerieda Jr
    Great quality and value - 15 Mar 2018
    I used the orchid colour and it worked very well. The colur is noticeable on my brunette hair and I think the product is reasonably priced. I would differently recommend this to my family and friends. I really look forward to buying this product and trying different colors in the future.
  • Liezel
    Flunt you fearless with claiol color crave - 14 Mar 2018
    This is amazing i always wanted to color my hair with this fun colors but was to scared it would not look to wel on me, but is looks amazing. I love this colours and i would use clairol color crave again.
  • Katherine
    Clairol Colour Crave - 14 Mar 2018
    I chose Teal.
    I have dark hair, although my roots are not that dark. The colour did not seem to come out on either. That being said i did not bleach my hair as i wanted to see what my roots would like like. I'm not that impressed i'm afraid
    Clairol Color Crave - Semi-Permanent Hair Color - 14 Mar 2018
    Teal is the best !However i was dissapointed as the colour did not come out as anticipated, the other colours are fabulous as well its bright and beautifull makes your hair soft .
  • Jade
    Absolutely gorgeous - 14 Mar 2018
    I tried the #flamingo colour and it was a mission doing it by myself but I surprised myself that I could do it.
    The colour came out fabulous and I have been given such great compliments especially in the sun
  • Kim
    clairol Colour Crave - 14 Mar 2018
    Teal is the best ! fabulous colours and its bright and beautifull makes ur hair soft surprisingly because there is no conditioner in package
    Its lovely :)
  • jackie
    clairol colour style - 14 Mar 2018
    Clairolm hair colour is a must have it creates a style all on its own , if you want to stand out look amazing feel amazing , You goto get clairol Colour crave :)
  • kim
    clairol coular crave is fantastic - 14 Mar 2018
    Fantastic love love love it , i havent' had such a brilliant colour in years awesome guys !
  • Donovan
    clairol Colour Crave - 14 Mar 2018
    The colour is so vibrant , beautiful i personalty love the blue will def recommend it
  • Donna
    Color Crave- Orchid - 14 Mar 2018
    Ok, so i was really excited about receiving this product and have immediately dyed my hair... but i have to admit i wasn't very impressed... the color when squeezed out of the tube is beautiful yet doesn't really do much to the hair.. I wanted Orchid/ Purple and got Purple/ grey
  • Heidi
    Flawless - 14 Mar 2018
    I am very impressed by the quality and colour of the product. My hair is vibrant and funky.
  • robin
    amazing - 14 Mar 2018
    this product is truly amazing .
    the fact that it's not really permanent is good because I like to change my hair colour ever 4 months and this is really good .
  • Belinda
    Scarlet Color Crave - 14 Mar 2018
    Wow, wow, wow!!
    The intensity of this scarlet is amazing. It transformed my mousy blonde tresses into a fiery scarlet halo....simply loving it.
    I will definitely do this again
  • Michelle
    Happy Indigo - 14 Mar 2018
    Thank you to Clairol for great product and amazing results. I tried he indigo and it looks stunning loving the colour after each wash simply looks gorgeous. Had many people asking who did my hair - simply replied - CLAIROL
  • Danielle
    Vibrant me - 14 Mar 2018
    I love it, bold and beautiful. Scarlet Red was made for me. Superb quality, soft an silky, no harsh chemicals. Perfect out come. Il definitely keep this look and buy this product. Its doesnt take long to take effect. ive gotten so much compliments. no hassles no fuss. I really would like to try the Orchid so once the product hit the shelves that colour will be my next choice
  • Soné
    Vibrantly bold - 14 Mar 2018
    I tried out the Flamingo colour and am pleasantly surprised by the vibrant colour. I’m absolutely loving it.
  • kim
    Clairol Colour Crave My Soul - 14 Mar 2018
    I Love It amazing So Bright !!!!!!!!!!!!!!! Really really love it my soul best hair colour ever
  • Ellen
    "Plum"-ing Awesome - 14 Mar 2018
    Loved it, it came out the exact color i wanted. Each strand looked like a different shade of purple awesome. Loved it.
    CRAVE COLOR - 14 Mar 2018
    Fun - 14 Mar 2018
    I had so much fun with this. It is super easy to use, no fuss at all. The colour is vibrant and takes really quickly. I look forward to mixing up the colours.
  • Lemaine
    WOW!! - 14 Mar 2018
    from Flab to FAB!!!!!!! it is truly awesome... want to try all colors!!!
  • Nadine
    Clairol Color Crave - 14 Mar 2018
    I LOVE it!!!! I used scarlet and absolutely love it. I thought it was going to fade quite fast as it is not permanent, but I've washed my hair 5 times since I coloured it and no fade yet :) :) YAY !!! Wonderful product, thank you Ruby box & Clairol
  • Michelle
    Simply Colourful - 14 Mar 2018
    Absolutely fell in love with my own hair color :P weirdly enough color came out perfect way better than first thought it would, had so many compliments- #THANXCLAIROL for my awesome new look - will most def be a regular customer - wanting to try all the colors :D Thank you for amazing product very good quality and results are great
  • Dani
    Clairol Color Crave: Flamingo :) - 14 Mar 2018
    This was an exciting product to review! - I tried the Flamingo shade straight on my brunette hair with no prior bleaching or lightening and it came out as a beautiful deep shade of plum :) I feel like the colour will show differently on different hair colours. It seems more true to colour on blonde hair and becomes a tad deeper and richer on brunettes.

    The consistency is super thick, which makes for less spillage.

    It has no smell - Could be naturally fragranced though*

    Make sure to rinse this out very well or it will come off on your pillows and can feel crusty afterwards*

    Overall, I enjoyed this product :)
  • Lelani
    Flaunt your Fearless - 14 Mar 2018
    We were a group who tried the Clairol Color Crave, and I must admit I was super excited over the product, My hair came out a Burgundy color instead of Flamingo because my hair is a bit of a dark color at the moment but next time bleach is coming to join the party!
  • Michelle
    Color me CRAZEEE - 14 Mar 2018
    Wow, actually love this new Clairol Color Crave.... colors are bright and bold so easy to use and color looks even better after each wash
  • Angelique
    Best Colour Ever - 14 Mar 2018
    I received the red "scarlet", and I am in love. No harsh chemical smell, no damage to my hair, quality gloves...lots of compliments and shiny hair. What more can a girl ask for??
    I want to be a redhead forever!!
  • marius
    Clairol color crave - 13 Mar 2018
    Thank you Ruby for the hair colour me and 2 of my best friends enjoyed colouring our hair with funky colours :) we will definitely buy this!!!
  • Bushraa
    Excellent product! - 12 Mar 2018
    I dyed my hair using the indigo colour over the weekend. I have naturally dark hair with blonde streaks so I decided to have a few more strands bleached and then add the indigo ontop and it gave this amazing ombre effect I loved it! Excellent product if you want a fun colour without the commitment of actually coloring your hair permenently. Washing it out didn't fade badly in fact it only made the effect cooler. Next I'm going to do a mixture of pink and blue I can't wait! Thank you so much rubybox and clairol!
  • Anouchka
    EXCITED!! - 12 Mar 2018
    My friend bought it over the weekend and really amazed by the end results. Just received my box to share. Super excited to test it!Thank You RubyBox
  • Kim
    Fibrant Amazing - 12 Mar 2018
    OMG , Colorful Radiant Hair :) This is my all time favorite as it Not only Brightens Your Hair , but also your Confidence , When your hair looks beautiful you feel beautiful , and surprisingly it makes your hair soft too lovvvvvvvvvvvvvvvve it
  • Jade
    A brand new me - 11 Mar 2018
    I was hesitant at first but also excited. Didn’t take long for My hair to accept the vibrant color.

    Loving my new colour.
  • Nthabiseng
    Clairol Color Perfection - 6 Mar 2018
    I really like the product , albeit it didn’t show as bright as I’d have liked it to, it still showed. Bearing in in mind that the lighter your hair the longer the wear I should’ve bleached to obtain maximum boldness. There are a variety of colors to choose from which can speak to ones personality and who they are as a person. The application process is a slice of cake and the tools are perfect in helping you achieve maximum application. The hair dye was just enough to cover the entire surface of my hair , this really impressed me as I usually have to buy more than one box. Extremely worth the buy & a must have if you plan on switching up your hair color
  • Nicky
    LOVE LOVE LOVE! - 6 Mar 2018
    I always wanted pink hair but didn't want to damage my hair with bleaching and I was afraid I might get tired of the pink. Then I tried Clairol Color Crave Flamingo. And it came out awesome!! Everybody loved it. The fading after every wash didn't look ugly at all. I am super keen to try the Indigo now.
    awesome product!
  • Anuscha
    Colour perfect - 6 Mar 2018
    I received the flamingo, indigo and orchid.. And did the colours come out perfect, vibrant and bright! Great product for semi permanent hair colours.

    Go bold
  • Bianca
    Clairol Color Crave - 5 Mar 2018
    Hey beauties :) This product is amazing if you want to dye your hair pink or purple, but don't want the long term commitment. This color is semi permanent and will last 15 washes give or take. I tried it on my friend and she is quite a dark brunette, so the color was very subtle yet noticeable. Remember the lighter your hair, the longer the wear :) It's great because you don't have to mix the color, it comes in a tube and it is so thick and creamy. We had so much fun creating an ombre look. You will love it!
  • Keziah
    Clairol Color Crave - 5 Mar 2018
    This Hair Dye was like no other box dye!
    It was an easy application, one tube means no mixing and no messing! I did not have to leave the dye on for too long to receive my desired colour. After washing the product off my hair and drying it, my hair was left soft and smooth and had a shine to it! Box dye usually leaves my hair brittle but not this one! I am impressed by this crazy colour hair Dye and will be using it in the future when I’d like a new pop of colour to my hair!
  • Jamie-lee
    Clairol Color Crave - Indigo - 5 Mar 2018
    This hair dye i will recommend to any one and all hair types. It has no harmful chemicals and peroxide and things that will damage your hair and that is why is it amazing!!!!
  • Shaakira
    Indigorgeous - 5 Mar 2018
    I often struggle to commit to one hair color, change is vital for my image and personality. I would definitely recommend Clairol color crave to everyone. The easy application and amazing results left me speechless. Usually one would worry about the damage dye could cause but not with color crave my hair is soft, strong and healthy. I'm truly satisfied with the end result and will continue using the product.
  • Lynette
    Orchid Color Crave - 5 Mar 2018
    I love how the colour brightened my hair - was super easy to use and faded gracefully.
  • Melanie
    Clairol Color Crave in Teal - 27 Feb 2018
    I've been coloring my hair for the past 3 years and I have to say, I loved this dye and colour. Application was easy, no mess no fuss and the colour was radiant. It washes out so if you're not happy with it, just wait a month or two for the colour to fade. The only downside for me was the size of the product, it wasn't enough to colour all my hair or saturate it so two boxes would be sufficient for a full-head application.
  • Nadine
    Clairol Color Crave - Semi-Permanent Hair Color - Flamingo - 26 Feb 2018
    I enjoyed coloring my hair with Clairol Color Crave hair color, as it not once made or caused me to mess all over. The gel formula, really works for me, and the no mixing of any products is a bonus, as it does not cause any chemical smells of any kind. Also, the product went on and set very easily and quick took about 30 minutes for it to set. Rinsing my hair was easy and quick and my hair was not left dry or damaged at all. To me as a natural this is great news, as I always want what's best for my hair in the end. The product which contains no ammonia, peroxide or parabens makes me want to give it a major high five! ✋ Clairol color crave hair color is really one of the better hair colors on the market in South Africa, and with all the fab and funky hair colors, you are sure to find your match!
  • Shannalee
    Clairol Color Crave Review- BluBird Entertainment & The Vibe ZA - 26 Feb 2018
    My hair has been through all colors of the rainbow. I have even had mermaid, blue, purple and turquoise. However the color loses its brightness after the first wash.

    I am in love with the new Clairol Color Crave. The colors are just amazing and are super vibrant, bright and lasts so long.

    I used the Flamingo on a hair dresser and her and her colleagues were so impressed that she wants to order the product for her salon.

    The product is just what every color craving addict needs.
  • Tazz
    Clairol Color Crave x Bonafide Blog - 23 Feb 2018
    For somebody adventurous enough to try permanent hair colour, my hair has gone through a lot of different phases and also became unhealthier every time, it is such a great alternative to having a fresh new look every few weeks without the commitment of permanent hair colour.

    I have experimented with other semi-perm hair colours and it never worked too well with my dark hair, I was pleasantly surprised at how well Clairol Color Crave worked on my hair!

    Awesome product!


Since 1956, when we introduced the first at-home hair color kit, our heritage has been rich with innovations, giving generations of women results they love. Our mission is, and always has been, to make every woman feel beautiful, confident and help her live colorfully! See how our passion for hair color lead to some of the most breakthrough beauty innovations over the decades and continues to inspire us today.